Sonny Angel are collectible mini figures created by Japanese toy designer Toru Soeya for Dreams Inc. in 2004. Inspired by the classic Kewpie doll, each figure features signature angel wings, a distinctive expression, and themed headwear unique to its collection.
While Sonny Angel is best known for its blind box collectible figures, the brand also releases a range of accessories, display items, and limited-edition collaborations. Collections include Regular Series, Gift Series, Hippers, and seasonal or limited releases produced in smaller quantities.
Loved by collectors worldwide, Sonny Angel has become one of the most recognised kawaii collectible brands, known for bringing small moments of happiness to everyday life.